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The Center for Customer Insights and Digital Marketing nurtures the professional growth of students through on-campus employment opportunities. The experience is intended to give students a real-world experience in research, digital marketing, and customer analytics, which will prepare them for the matching positions in the industry or for graduate programs that require students’ demonstrated abilities to do research. There are three groups of jobs for the student workers in the lab: (1) Research, (2) Digital Marketing, and (3) Customer Analytics. These positions are open to all majors across the campus throughout the year.
Research Assistantship (RA) is normally provided to graduate students in most academic institutions, but the Center for Customer Insights and Digital Marketing brings this opportunity to highly motivated undergraduate students. The Center maintains about 20 positions throughout the year, so becoming an RA is a competitive and highly selective process. Currently, the RA opportunity is the entry-level position for the Research Group. In addition, successful RA’s may be promoted to Research Associate or Research Lead.
All positions are renewable upon successful completion of each semester. Most RAs present or publish the research they were involved in as co-authors of faculty members, which are incredibly valuable skills needed for graduate programs and for off-campus data analytics/customer insights jobs. See our job placement record.
The Center provides an excellent opportunity for growth through training, mentorship, and networking, paving the way for advancement to prestigious graduate schools or employment at world-class market research companies. For more information, go to the CCIDM Internship page at the center.
Support the professional growth of undergraduate students by contributing to the Learning Advocate level. Your donation helps provide on-campus research opportunities and real-world experience, paving the way for their future success.
Become a Research Enthusiast and contribute to the competitive Research Assistantship program, normally reserved for graduate students. Your support helps open doors for highly motivated undergraduates to gain valuable research experience.
As a Digital Marketing Champion, your donation fuels the digital marketing and customer analytics opportunities provided by the Center. Empower students to excel in their roles, present research, and build invaluable skills for future graduate programs and industry jobs.
Join us as a Career Accelerator, supporting students' journey toward prestigious graduate schools and world-class market research companies. Your contribution ensures they receive training, mentorship, and networking opportunities, setting them on a path to success in the digital marketing and customer insights field.
